
Mutations, evolutions, transformations in Benetton Playlife collection
09 August 2007 | World Fashion InfoMutations, evolutions, transformations. These are the keywords and guidelines for the new direction of Playlife in the collection for next autumn and winter. Sportswear here is regenerated and is born to new life to tell a totally new story. An overall vision first and a close-up look later reveal creativity, a will to change, exploration and a stimulating ability to reinterpret a style, revolutionising it completely.
Thus the most classic of the classics, College, daringly introduces for him a padded bomber jacket in resin-coated cotton with Prince of Wales check, yarn dyed and with wool cloth badges embroidered in gold. Checked shirts and regimental ties are worn under plush sweaters, the diamonds of the pullovers are amplified in 3D, the collars finished with necktie details, the trousers with large pockets are washed and washed again to soften them and never to fade or distress them and the knitwear is embroidered and decorated with precision and English tailoring sophistication.
College for women embraces bon ton: white down-filled outerwear with fur edging, ultra-slim pullovers with stripes, padded Prince of Wales check waistcoats with luxe loops in leather and horn, shirts with small checks and delightful rouches, slim blazers in patterned velvet, rugby polo shirts with lurex yarn, necktie finishes and details, pleated miniskirts and Bermuda shorts that have never been so chic.
Rigid winters are reserved for Aspen, a line that plays on super-elegant white and brown with colour digressions. For him, warm blousons with plaid print and split leather details and sweatshirts lined with fur and with a hood too, while the zipped pullovers with patterned cables and handmade references are worn over trousers in heavy cotton.
For her a vein of romanticism adapts winter classics: immaculate down-filled outerwear with shawl collar and satin bow fastening, soft Bermuda shorts in herringbone-patterned woollen cloth and plush blazers with hood, restyled tops that replace lingerie lace with a bronze embroidered plaid patch, denim biker jacket lined with fur, a bomber with a plaid print and an abundance of shirts with executive stripes or folksy flowers. Leather trims, appliqués, patches, complex embroidery and luxury details contribute to the evolution of a style.
Meryl Streep chose Jaeger-leCoultre at Golden Globes
International Batik Fashion Show
Malaysia International Fashion Week - a platform for established and up-and-coming local designers to showcase their talents
Studio Cocoa Moon introduces "green" jewellery to the international fashion scene
Jakarta Fashion Week 2012
Spartoo buys its English competitor Rubbersole.co.uk
12 special photographers for the 20th anniversary of Lavazza calendars
World Fashion Week welcoming gala will be held in New York City on 11.11.11
Giuzeppe Zanotti Design Presents The New Collection for Spring-Summer 2012
Tommy Hilfiger women's collection Spring 2012
Custom Search


Fashion Designers









