Yerse at Designers & Agents in Los Angeles

09 June 2014 | + Boyana Dimova

Founded by Lluis Genero Domenech under the name 'Fabrica de generos de punto' with a line based on knit pullovers for the whole family, Yerse has become progressively more global and changed business strategy to focus on complete looks for women.

Without losing its essence, knitwear, which is still highly present in all its collections, the brand began to intermingle different textures and materials, coming into the 21st century with its own, genuine brand essence.

From internal production to globalisation
In the 1960s, the brand carried out all of the weaving, sewing and finishing work. However in the 1980s the company began to outsource these processes, a development that culminated early this century. The main reason for this was to focus on generating value added and on design, as well as on the great challenge of internationalisation.

Yerse at Designers & Agents in Los Angeles

Yerse at Designers & Agents in Los Angeles

Yerse at Designers & Agents in Los Angeles

Read more about the event here:
Designers & Agents in Los Angeles




Hits: 2123

  How to Create Your Dress or Shirt with the Covers of Your Favorite Books

  Non-Prescription Sunglasses, Daily Contact Lenses, and Monthly Contact Lenses: Points to Consider While Buying

  How to Wear Headbands: A Comprehensive Guide to Selecting and Styling This Timeless Accessory

  6 organizations will participate in the CLOTH project ClusterXChange in Ruse/Bucharest 19-21 April 2023

  Site for quality women's underwear at low prices

  Leggings with Lifting and Tightening Effect: True or False?

  White Label World Expo 2023 - UK’s leading online retail sourcing show

  Which dress is best for a birthday girl?

  5 Watches Worth Investing In Today

  4 Types of Engagement Ring Settings