Fashion Week Russia29 October 2013 | + Boyana Dimova
Mercedes-Benz Fashion Week Russia presents Spring-Summer collections of such Russian designers as: Alena Akhmadullina, Tatyana Parfionova, Chapurin, BEssARION, Igor Gulyaev, Dasha Gauser, MASHA KRAVTSOVA, Julia Dalakian, RUBAN, PIROSMANI BY JENYA MALYGINA, POUSTOVIT, BIRYUKOV, Viva Vox, Lena Tsokalenko, TEGIN, Ester Abner, ZARINA, Laroom, MARI AXEL, Olga Brovkina, Julia Nikolaeva, ELENA SOUPROUN, Georgy Rushev, RIA KEBURIA, Maroussia Zaitseva, MASTERPEACE by Evgenia Linovich, GOGA NIKABADZE, Yanina Vekhteva and many others.
This year Mercedes-Benz Fashion Week Russia launches a unique online-retail project in cooperation with major platform www.eBay.com. For the first time ever the outfits of Russian designers will be easy to buy online using Android, iPhone and iPad mobile App eBay Fashion. Fashionistas from Russia and other countries will get the exclusive access to selected outfits of new collections during online broadcasting within Mercedes-Benz Fashion Week Russia. Internet users could click and buy right from the fashion week's catwalk online. The delivery will be made in 4-6 weeks, even months before these SS14 collections reach the shops. Follow the show schedule in www.mercedesbenzfashionweek.ru, where you can find all the information about Fashion Houses that takes part in unique project of Mercedes-Benz Fashion Week Russia and eBay. The MBFW Russia's live streaming video with eBay feature will be also available on the sites www.FTV.com, vogue.ru, woman.ru, cosmo.ru and many others.
“The support of Russian fashion designers is our priority. Participation in this event will provide designers with new opportunities. The only issue is how to use these opportunities in a right way”, says Alexander Shumsky, Mercedes-Benz Fashion Week Russian President.
Title Partner of MBFW Russia Mercedes-Benz is joined by the official partners: eBay, Canon, DHL, L’Oreal Professionnel, Mary Kay, Colgate Optic White, Laska, AFIMALL City, Metropol Hotel. Mercedes-Benz Fashion Week Russia is supported by Ministry of Industry and Trade of Russian Federation. The event is owned and produced by Artefact Group.
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